Kim Willis is a strategist, storyteller and experience designer, changing systems through engaging head and heart.
About
Kim has spent twenty years working and studying in the field of change, as a strategist, journalist and experience designer.
She has worked for the UN, run comms strategy in Downing Street, written for The Guardian, and founded the Heroine’s Journey project — with 2000 women challenging the narrow narratives around women’s lives. Her current focus is on the axis of gender, power and story, and she is is in the process of writing her first book on the lost goddesses of Britain.
She is also the Chief Strategist at Cedar (BBDO/Omnicom) and one-sixth of the Land of Hope and Story collective, connecting artists and politicians to put creative ambition back at the heart of our national story. She is also a mindfulness practitioner and qualified trainer.
Kim lives and works between London and South Wales and travels the world for projects in systems change, strategy and story.
Contact Kim to find out more or to work with her.
My Theory Of Change
Where We Grow is founded on the philosophy that sustainable growth happens when we are centred:
First on our ‘time’ x axis: with a clear story of where we have come from, and a vision we want to move towards.
And also on our ‘presence’ y axis: grounded in connection with the earth, while also reaching up towards our highest potential.
Too often, groups lean on the first, and forget the second. The result is at best neutral, at worst, harmful.
Here, we bring the two together, combining mindfulness and embodiment with storytelling and strategy direction.
This is how we build sustainable change.
This is where we grow.
Where We Grow Through…
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Storytelling
Bringing lost British mythology to new audiences to unlock new possibilities for wonder and power.
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Collaborative Process
Combining sprints, circles, dialogue and embodiment to move groups towards new possibilities.
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Mindfulness
Teaching the fundamentals of mindfulness practice to groups and individuals, to enhance calm, creativity and wellbeing.
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Strategy
Bringing an insightful, creative approach to sustainable growth — for teams, organisations and entrepreneurs.
